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Study our professional courses in Cambridge

The Startup Accelerator Programme (SAP)

Launch your startup in 2-10 weeks


How might SAP Benefit you?

Team up with like-minded innovative entrepreneur(s)

Build a qualified business

Receive investments from angel investor(s)

Get support from incubator(s)


How long is the Programme?

10 weeks (2 weeks in Cambridge, 8 weeks online)

2 weeks in Cambridge (fast-track)





Modules

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Module 1: Team-building

Get out of your comfort zone and challenge yourself alongside your peers to kick off the programme. Learn about the essence of teamwork through practical and fun activities.

Module 2: Your startup business models

We explore the types of startups and the routes you can take into entrepreneurship. Begin to consider clearer and more viable business ideas.

Module 3: Generating your first ideas

You team up with potential co-founder(s) to experiment with new techniques to generate creative ideas. Test out the combined strengths, interests and resources of your prospective team member(s).

Module 4: Your team & business idea

You form your team of co-founder(s). Prepare to develop more concrete ideas and build your business around them.

Module 5: Understanding your customers

We focus on identifying the customer segments your business will serve. We also figure out how to reach them through customer development processes. 

Module 6: Nailing down your business model

You develop a plan on how you are going to deliver your services or products and the costs of delivering them. You also work out an appropriate pricing structure. 

Module 7: Your brand and value proposition

Your team is challenged to develop a clear and simple brand and value proposition. The art of articulation and pitching is also developed.

Module 8: Turning your idea into reality - cheaply and quickly

You produce a simple version of your service or product to be tested in the market. This Minimum Viable Product (MVP) will help you to learn about your business' real potential. 

Module 9: Get to know your market

Research and understand the opportunities and competitors in your market. This will play an important role in the success of your business and the scale of your revenue.

Module 10: Marketing, sales channels and partners

The best brands are those that build strong relationships with customers, sales channels, suppliers and other partners. We focus on growing your ‘fan base’. 

Module 11: Planning & strategy

This module is about financial planning and your growth strategy in the first two years of operation. You work out the amount of funding required for your business and how it will be utilised. 

Module 12: Secure your funding

Build your pitch deck with your co-founder(s) and refine the art of pitching to potential investors. This could be your first step towards becoming a billionaire! 

INNOVATIVE EXECUTIVES MASTERCLASS

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